SRAX Recap: Nike launches subscription service, Snap debuts Spectacles 3, Facebook introduces movie ads features
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SRAX Recap: Nike launches subscription service, Snap debuts Spectacles 3, Facebook introduces movie ads features

In this week’s digital news, Nike hops on the bandwagon with kids’ sneaker subscription, Snap’s Spectacles 3 glasses bring AR and fashion together, Facebook movie ads begin sharing more than trailers, and more. Nike rolls out subscription service for kids’ sneakers Nike has launched its much-anticipated kids’ sneaker subscription service, ‘Nike Adventure Club.” Although it’s...

Pinterest Launches Its First U.S. Ad Campaign: Reality Check Digital News
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Pinterest Launches Its First U.S. Ad Campaign: Reality Check Digital News

In this week’s digital news, Instagram rolls out a new ad option within Stories, Pinterest launches first U,S, ad campaign, Apple introduces iOS 11, and more. Social Media News   Pinterest raises new funding and launches first U.S. ad campaign. Pinterest raises $150 million in additional capital at a valuation of $12.3 billion as it...

Instagram Launches Face Filters, Hashtags for Stories, & More: Reality Check Digital News
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Instagram Launches Face Filters, Hashtags for Stories, & More: Reality Check Digital News

In this week’s digital news, Instagram launches face filters, Snap Inc. announces Sponsored World Lenses, social media is deemed the top distribution channel for digital video, and more. Social Media News   Instagram launches face filters, clickable hashtags, and Location Stories. Instagram face filters work just like Snapchat Lenses which augment masks to people’s faces...

Snapchat Releases New Ad Measurement Tool to Help Track Foot Traffic: Reality Check Digital News
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Snapchat Releases New Ad Measurement Tool to Help Track Foot Traffic: Reality Check Digital News

In this week’s digital news, Snapchat releases Snap to Store ad measurement, Facebook and Instagram reach new milestones, new study reveals ad viewability benchmarks, and more. Social Media News   Facebook brings group payments to Messenger. Facebook introduced payments within Messenger two years ago, but the feature only allowed payments to one person at a...

Facebook’s Messenger Day Launches Worldwide: Reality Check Digital News
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Facebook’s Messenger Day Launches Worldwide: Reality Check Digital News

In this week’s digital news, Facebook launches Messenger Day on a global scale, Instagram adds Geostickers to Stories, and marketers plan to increase mobile retargeting budgets in 2017.   Social Media News   Facebook launches Messenger Day worldwide. Facebook’s Messenger Day is a new Snapchat-like photo sharing tool in Facebook Messenger. Messenger Day appears above...

How to Master Advanced Targeting on Facebook
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How to Master Advanced Targeting on Facebook

Advanced Facebook Ad Targeting for Businesses . The data it collects is much more valuable than basic demographics. It knows what you’re interested in, what you read and what you purchase, and it can even track your offline activity. That’s why Facebook ad targeting is so valuable to businesses. Your business can use Facebook to target...

YouTube Debuts Live TV Streaming Service: Reality Check Digital News
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YouTube Debuts Live TV Streaming Service: Reality Check Digital News

In this week’s digital news, Snapchat finally goes public, YouTube debuts TV streaming service, and mobile app usage grows by 28%. Social Media News.   Youtube debuts TV streaming service, YouTube TV. YouTube TV will be priced at $35 per month, but will initially launch in cities where the company can ensure full, live broadcast feeds....

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