Snapchat is the fastest growing social network. Not only does it currently reach 41% of all 18 to to 34...
Snapchat Releases New Creative Tools Including, Limitless Snaps, Looping Videos, and More.
In this week’s digital news, Snapchat releases new creative tools including Limitless Snaps and Looping Videos, new study finds what...
Snapchat Debuts Self-Serve Ad Manager: Reality Check Digital News
In this week’s digital news, Snapchat debuts self-serve ad buying tool, Facebook wants to hire 3,000 employees in the next year,...
LinkedIn Rolls Out Matched Audiences for Ad Targeting: Reality Check Digital News
In this week’s digital news, LinkedIn launches new targeting options, Matched Audiences, Twitter’s ad revenue drops, and mobile ad spend...
7 Marketing Attribution Models: A Complete Guide
How to measure marketing’s impact on the customer journey Digital media has transformed the way customers arrive at purchase. And,...
Instagram Takes Aim at Pinterest with New Collections Feature: Reality Check Digital News
In this week’s digital news, Instagram adds collections feature, Snapchat announces World Lenses, and eMarketer releases new programmatic advertising estimates....
When is the Best Time to Post on Social Media?
Today, social media is a key component of nearly every brand’s marketing strategy. However, with multiple accounts to manage and online...
Snapchat Releases New Ad Measurement Tool to Help Track Foot Traffic: Reality Check Digital News
In this week’s digital news, Snapchat releases Snap to Store ad measurement, Facebook and Instagram reach new milestones, new study...
3 Steps to Get More From Your Blog with a Mobile App: Interview with Cheer Theory’s Alex Gaggioli
“Telling someone to go check out an app is something our culture does all the time,” – Alex Gaggioli ...
Facebook Takes Another Shot at Snapchat with Debut of Stories on Main App: Reality Check Digital News
In this week’s digital news, Facebook debuts Stories on its main app, Pinterest launches support program for new advertisers, &...
Second-party Data vs Third-party Data: Which You Should Add to Your Data Mix
You’ve heard of first-, second- and third-party data – and big data too. But what’s the difference? And, most importantly,...
Facebook Integrates Header Bidding Into Audience Network: Reality Check Digital News
In this week’s digital news, Facebook adopts header bidding, Instagram hits 1 million advertisers, and studies look into how ad...
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Social Reality Announces Uplisting to The NASDAQ Capital Market.
Social Reality Announces Uplisting to The NASDAQ Capital Market.