Pinterest Launches Its First U.S. Ad Campaign: Reality Check Digital News
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Pinterest Launches Its First U.S. Ad Campaign: Reality Check Digital News

In this week’s digital news, Instagram rolls out a new ad option within Stories, Pinterest launches first U,S, ad campaign, Apple introduces iOS 11, and more. Social Media News   Pinterest raises new funding and launches first U.S. ad campaign. Pinterest raises $150 million in additional capital at a valuation of $12.3 billion as it...

Amazon.com Hits New Record With Share Price Above $1,000: Reality Check Digital News
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Amazon.com Hits New Record With Share Price Above $1,000: Reality Check Digital News

In this week’s digital news, Amazon’s share price hits $1,000, Snap Inc. acquires drone startup, Pokémon Go reveals cost-per-visit model for sponsorships, and more. Social Media News   Snap Inc. acquires drone startup. Snap Inc. has acquired Ctrl Me, a drone startup that focuses on customizing the devices to carry heavy, high-end cameras. Since the...

Instagram Launches Face Filters, Hashtags for Stories, & More: Reality Check Digital News
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Instagram Launches Face Filters, Hashtags for Stories, & More: Reality Check Digital News

In this week’s digital news, Instagram launches face filters, Snap Inc. announces Sponsored World Lenses, social media is deemed the top distribution channel for digital video, and more. Social Media News   Instagram launches face filters, clickable hashtags, and Location Stories. Instagram face filters work just like Snapchat Lenses which augment masks to people’s faces...

Snapchat Releases New Creative Tools Including, Limitless Snaps, Looping Videos, and More.
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Snapchat Releases New Creative Tools Including, Limitless Snaps, Looping Videos, and More.

In this week’s digital news, Snapchat releases new creative tools including Limitless Snaps and Looping Videos, new study finds what emotionally connects consumers to brands, and more. Social Media News   Pinterest improves Lens beta. Pinterest introduced their Lens tool in February, which allows users to take photos of objects and use them to search for...

Snapchat Releases New Ad Measurement Tool to Help Track Foot Traffic: Reality Check Digital News
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Snapchat Releases New Ad Measurement Tool to Help Track Foot Traffic: Reality Check Digital News

In this week’s digital news, Snapchat releases Snap to Store ad measurement, Facebook and Instagram reach new milestones, new study reveals ad viewability benchmarks, and more. Social Media News   Facebook brings group payments to Messenger. Facebook introduced payments within Messenger two years ago, but the feature only allowed payments to one person at a...

Facebook’s Messenger Day Launches Worldwide: Reality Check Digital News
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Facebook’s Messenger Day Launches Worldwide: Reality Check Digital News

In this week’s digital news, Facebook launches Messenger Day on a global scale, Instagram adds Geostickers to Stories, and marketers plan to increase mobile retargeting budgets in 2017.   Social Media News   Facebook launches Messenger Day worldwide. Facebook’s Messenger Day is a new Snapchat-like photo sharing tool in Facebook Messenger. Messenger Day appears above...

How to Master Advanced Targeting on Facebook
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How to Master Advanced Targeting on Facebook

Advanced Facebook Ad Targeting for Businesses . The data it collects is much more valuable than basic demographics. It knows what you’re interested in, what you read and what you purchase, and it can even track your offline activity. That’s why Facebook ad targeting is so valuable to businesses. Your business can use Facebook to target...

YouTube Debuts Live TV Streaming Service: Reality Check Digital News
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YouTube Debuts Live TV Streaming Service: Reality Check Digital News

In this week’s digital news, Snapchat finally goes public, YouTube debuts TV streaming service, and mobile app usage grows by 28%. Social Media News.   Youtube debuts TV streaming service, YouTube TV. YouTube TV will be priced at $35 per month, but will initially launch in cities where the company can ensure full, live broadcast feeds....

Facebook Moves In On LinkedIn’s Job Search Market: Reality Check Digital News
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Facebook Moves In On LinkedIn’s Job Search Market: Reality Check Digital News

In this week’s digital news, Facebook moves in on LinkedIn’s job search market, Snapchat’s IPO valuation is projected to be $3.2 billion, and new study shows segmented email campaigns see higher click-through rates.   Social Media News   Facebook enters the job search market.  After months of testing, Facebook has finally rolled out support for job listings...

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